An affiliate program is an internet based distribution solution, which connects advertisers (merchants) and website owners (affiliates or publisher). The special on this model is that the billing is performance-based. Affiliate Networks that host the affiliate programs track the clicks, leads or sales and offer the platform where the publisher gets payed.
There is a popular story that Affiliate Marketing developed 1997. A woman was asking Amazon founder Jeff Bezos if she can market books in return for a commission on his site.The idea was born and is until now one of the milestones of the success of Amazon. The number of partner rose very quickly. In June 1998 the site already accounted 60.000 and today there are about 900.000 partner. The idea meanwhile is copied several times.1) The big secret of the Internet is that the adult sites came up with many of the best (and worst) marketing concepts that are used in the mainstream. Cybererotica was among the early innovators in affiliate marketing with a cost per click program.2)
It is said to be the best online marketing tool. Why? The major advantage of affiliate marketing is that it only costs the advertisers once the service has been delivered or the click has been made. There are many affiliate marketing models out in the web. So it is necessary to create a programm that sticks out. The following points will give a rough guideline on major topics to focus on.3)
If the user clicks on the text “Amazon” or on the banner on the right he is re-directed to Amazon by the following link: WWW.amazon.de/exec/obidos/ASIN/388264396X/ironmanmanage-21/
The Affiliate is receiving a commission of the merchant (Amazon) on every purchase the customer does once clicking on the link.